Park Falls, WI (June 24, 2019) – St. Croix Rod CEO and co-owner, Paul Schluter, announced a planned transition of leadership to St. Croix Team Members in January of this year. In his statement, Schluter cited his desire to hand over the day-to-day operations of the 70-year-old company in order to focus on family, fishing and other aspects of the company he most loves. Paul’s journey with St. Croix started in 1983…
Scott Forristall Selected to Lead St. Croix New President and CEO brings deep industry experience, angling passion and a history of success to the Best Rods on Earth®
